6 Things to Ensure Your Website Converts
Your website is your biggest tool. In order for it to live up to it’s purpose, you need to ensure it has the following things:
It’s clean and uncluttered. Don’t make your audience think about where to go or what to click.
Each page should have a goal. What do you want your visitor to do? Give them clear and consistent direction.
A great mobile version. Google will act like you don’t exist if your mobile site is hard to navigate.
Great branding in your design and copy.
An email opt-in form on every page.
A great footer that includes your contact information, social handles and a navigation index.