Instagram Profile
This week is all about your Instagram profile and what you need to include:
Recognisable profile photo - a clear image of your logo is best to build brand recognition and ensure your audience knows that it is you.
Summary of the business - who are you and what do you offer? Use recognisable key words to help you show up in Instagram search.
How to book / buy - how does your audience purchase your services / product?
Call to action - e.g. shop now
Website link - your website is your biggest tool, make sure it is centre stage.
Contact options - Instagram allows you to add your email address and phone number in a contact button so your audience can enquire easily.